KOEL held its biggest press conference of the year on the 6th of April. The event, organised at Hotel Sheraton, Pune, was well attended by journalists from national and regional publications. Starting from the very next day, KOEL’s philosophy of using innovation to transform the lives of Indian farmers made headlines in major publications, including the Times of India, Hindustan Times, Money Control, Sakal Times, India Today, The Financial Express, Sakal and Agrowon.